VitrA collaborates with world-renowned designers for Sleep 2017

At Sleep this year (21-22 November 2017), leading manufacturer of premium quality sanitaryware and bathroom accessories, VitrA, will be introducing products from world-renowned designers such as Sebastian Conran and Matteo Thun alongside furniture from sister company, Burgbad, and tiles from the company’s own tile division. Imagined around the concept of ‘Sleeping Beauty’, this year’s display will focus on bathroom accommodation that champions rest, recuperation and relaxation. Suited for all hotel budgets whether refurbishment, new build, off site, budget or grand-luxury specification, highlights on the stand will include the new luxurious Water Jewels bath. This freestanding 190 by 90cm tub is double- ended and can have a chrome or gold waste. Also on show will be the elegant Outline basins, Suit brassware and Diva furniture from Burgbad.

“No matter what kind of hotel or guest house, bathrooms today are about as far from the old basin, pedestal bath and WC as you can get,” comments Margaret Talbot, Marketing Manager of VitrA. “These products are at the luxury end of the market but we offer something to suit every hotel from B&B to five stars. VitrA is very much a dedicated bathroom destination for specifiers and designers as we offer sanitaryware, furniture, accessible products, baths, accessories and brassware as well as the technical knowledge and experience to create stunning bathrooms.”

The full range will be showcased at the VitrA stand (G17) on 21 and 22 November 2017.


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Notes for editors:
About VitrA:
VitrA is part of the Eczacıbaşı Group, one of Turkey’s most prominent industrial groups. VitrA has been supplying UK bathroom retailers for 25 years. Founded in 1942, VitrA is Turkey’s leading sanitaryware manufacturer. In recent years VitrA has expanded into international markets and over 50% of VitrA’s total output is sold outside of Turkey. From 16 production facilities in Turkey, Germany, France and Russia, VitrA produces a full range of bathroom products including over 6 million pieces of sanitaryware, complementary bathroom furniture, baths, brassware and bathroom accessories, which are distributed to over 75 countries on five continents. VitrA is an active member of the Bathroom Manufacturer’s Association.