VitrA has added to it's sales team by appointing Darren Dutch as Area Sales Manager for the North of England

VitrA is expanding its sales team by appointing Darren Dutch as Area Sales Manager for the North of England.

Darren has accrued an impressive 22 years of industry experience joining VitrA from BCG where he sold kitchens and bathrooms in the North West. Before BCG, he had sold Ideal Standard to bathroom retailers in the same geographical area and so is well connected as well as product savvy.

VitrA UK’s National Sales Manager Darren Paxford comments; “We’re delighted to welcome Darren into the team at VitrA. We’re sure that his previous experience and knowledge of the VitrA portfolio will ensure that he ‘hits the ground running’ to the benefit of our customers in the North”.

For further information about VitrA, please call 01235 750 990 or visit the website at For any PR related enquiries please contact Lorraine Ingram at Publicity Engineers on 01992 478 109 or email


Company Notes:
VitrA Bathrooms is part of the Eczacıbaşı Group, one of Turkey’s most prominent industrial groups. Founded in 1942, VitrA is Turkey’s leading sanitaryware manufacturer. In recent years VitrA has expanded into international markets and over 50% of VitrA’s total output is sold outside of Turkey. From 16 production facilities in Turkey, Germany, France and Russia, VitrA produces a full range of bathroom products including over 5 million pieces of sanitaryware, complementary bathroom furniture, baths, brassware and bathroom accessories, which are distributed to over 75 countries on five continents.   VitrA is also proud to announce that it is now a member of the Bathroom Manufacturer’s Association.